Generic Domains & Search Engine Traffic

┐by: Abe Cherian

Investing in a quality Generic Domain Name is the most

effective and long lasting Marketing Strategy for your

Internet based operation.

In today's competitive online marketplace, it's increasingly

difficult to get your website noticed or even seen by your

prospective customers.

Unless you are a large company with tens of thousands of

dollars to spend on advertising and search engine

optimization -- you may end up in the bottomless pit of huge

search engine databases and never get the attention you


Now, there is an easier way to get noticed and attract

millions of search engine visitors starting from day one.

The choice of your Domain Name is the most important

Marketing Strategy you'll ever make to help you to rank

higher on thousands of Search Engines and attract millions

of visitors each year.

The truth is, websites with Generic Keywords in their domain

name WILL list higher (in the first 20 listings on top

Search Engines) than the most optimized websites and is

easier to find on top Search Engines.

Before purchasing a domain name, there are many things to

consider. In order to be seen by buyers when they are using

a search engine to look for a product or service, it is

essential that your website be one of the first 20 or so

listed. One of the best ways to insure this, is to use a

GENERIC domain name for your website.

For Example...

Using a search engine is very similar to looking up a

product or service in the Yellow Pages of your local phone

book - under the generic name of the product/service you

will find companies that have what you are looking for.

Similarly, on the internet, some search engines list

websites by how closely the website name compares to the

item being searched for.

If your business name is ABC Corp. and you are in the

business of selling 'Baby Toys' online. You'll drive

thousand times more targeted traffic if your Domain names

includes your "Main Key Word" on it like: or,; Instead of your brand name ABCCORP.COM.

A good generic domain name can put you way ahead of your

competition in the search engines, and, can literally be

worth many millions of dollars.

In the past, some companies believed that company

recognition was the key and were willing to pay a lot of

money to obtain this. The internet, however, is changing the

way that knowledgeable company executives are attracting


Unless you are willing to spend hundreds of millions of

dollars on advertising, it is much more important to select

a generic domain name that identifies the product or

services you provide to users on your website.

With a GENERIC domain name and a programmer who understands the importance of generic keys to search engine spiders, your website can be way above your competition on internet search engines.

By Abe Cherian

Copyright ┐ 2005

You may publish this article in your ezine, newsletter on

your web site as long as the byline is included and the

article is included in it's entirety. I also ask that you

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byline. Please send a courtesy link or email where you

publish to:

About The Author

Abe Cherian is the founder of Multiple Stream Media. His website sells memorable domain names that are highly in demand. Find out if you can find a winning domain name for your business.

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